Huffington Post, March 2014

"Along with the global effort to scale up zinc and oral rehydration salts (ORS) in the treatment of diarrhoea, we need effective training materials for health care professionals to introduce them to how effective zinc is for the treatment of diarrhea. Once they feel comfortable with this treatment, integrating it as part their practice and feel confident recommending it, more families will use it and more lives will be saved." The article by Micronutrient Initiative discusses an innovative web portal and social marketing strategy.

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